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Throughout my 14 fruitful years those as part of multi companies and multi industries, being a Service Engineer in Mediserv, then as Sales Engineer at FMS-Philips Healthcare, then later on as CRM at Siemens Healthcare and  Business line manager for Angio and cathlab system and finally as regional sales manager for FABRIC Air and DTI in the MENA Market. I am taking the next step of my experience to put it in my work; hopefully in the vibrant domains of Sales management, and my goal after this part of my career is to grow as Regional Manager, and to build general management skills. 

Core Competencies

  • Strategic Selling.
  • Funnel management.
  • Strategic Planning.
  • Marketing Strategy.
  • Product Positioning.
  • Team Leadership.
  • Change Management.
  • Budget Planning.
  • Business Strategy.
  • Product Management.


MBA - Business in Emerging Market

University of Liverpool

The rapid growth and development of emerging economies offer both opportunities and threats for businesses. An understanding of the economic development of emerging markets, combined with knowledge of the increasingly complex international business market, enables better exploitation of business opportunities in increasingly competitive world markets. The Master Program aims to develop a critical understanding of international business and emerging markets.

The hyper-competitive global arena of today demands that managers develop the skills necessary to conduct effective cross-national interactions. This requires a thorough understanding of how culture affects organizations, managerial processes and human behavior

BCH’s Degree of Electronics Engineering

Yarmouk University

Electrical and Electronics Engineering with sub-specialty of biomedical engineering. 

High School Degree

Faisalyah Schools

Saudi High School Degree

Professional Experience

Regional Sales Manager - MENA Market

Mar 2016Present

Sales Manger for the MEP and the Fast Track Projects, Patient Experience and medical contracting In MENA Market

Country Business Unit Manager for Angio & Cathlab

Siemens Healthcare
Jun 2015Mar 2016

Responsible for the modality management and product portfolio innovation, marketing and positioning for the Angiography, Cathlab and Hybrid OR products in KSA. 

Customer Relationship Manager

Siemens Healthcare
Mar 2013May 2015

Customer relation manager for Military and MOI accounts covering Siemens imaging system multi-modality “MR, AX, US, CT, MI”.

Account Manager

FMS-Philips Healthcare
Apr 2011Mar 2013

Account manager for Riyadh strategic account “KKUH, SFH and KFM” for Philips imaging system multi-modality “MRI, Angio, DXR, CT, IXR”.

Senior Service Engineer

Apr 2008Apr 2011

Service Engineer responsible for the following systems:

  • HOLOGIC® from USA for Mammographic System and Bone densitometer; on “Selenia, M4, Explorer and discovery models” and now for the Dimension® the unique 3D mammographic system, Also for the Mobile Mammographic Trucks.

  • RADIOLOGIA® SEDECAL® For X-Ray Machines as formal Service Engineer in KSA.


  • ARCO® for C-Arm from Italy.


  • STAGO® Machines as Service Engineer for “Coagulation Analyzer” 


  • Also I have knowledge on;
    1. PENTAX® Scope from Japan.
    2. Toshiba® imaging System All Modality Japan.
    3. SCHILLER® Physiographic System from
    4. Multiplate® for platelet aggregation with a training certificate from Germany.

Service and Sales Engineer

Jun 2007Apr 2008

Sales and Service engineer for (ALOKA® Ultrasound) & (ECONET® X-RAY).

“First six months as part of the university Training”


Sales Executive training - Expert Level

Siemens Healthcare Germany
Apr 2015Apr 2015

Comprehensive Expert Level training for the Siemens healthcare portfolio, including the Angio, Cathlab, Ultrasound, MRI, Xray, Flouro, molecular imaging and CT system.

Problem Solving & Decision making Certificate

Aug 2014Aug 2014

Problem Solving & Decision making.

Sales Executive training - Advance Level

Siemens Healthcare Germany
May 2014Jun 2014

Comprehensive training for the Siemens healthcare portfolio, including the Angio, Cathlab, Ultrasound, MRI, Xray, Flouro, molecular imaging and CT system.

The training also include human anatomy session and how to read and evaluate imaging from different modalties.

SPIN Selling Skills

Huthwaite Intrenational
May 2014May 2014

Its an intensive selling skills program, developed from groundbreaking research that incorporates a proven, real-world sales methodology to help companies develop profitable relationships with customers in difficult markets.

Sales Force Training

Philips Healthcare
Feb 2012Feb 2012

Sales and marketing training for the imaging portfolio of Philips 

English Language course

British Council
Oct 2009Nov 2009

English language course level 13 of 15

Service Certificate

Multiplate Germany

To maintain and service the Multiplate equipment

Service training for Stago STA-R Evolution System

Diagnostica Stago France
Oct 2008Oct 2008

Comprehensive Service Training for STA-R Evolution coagulation System 

Service training for Stago STA-Compact System

Diagnostica Stago France
Jun 2008Jun 2008

Comprehensive Service Training for STA-Compact coagulation System with application briefing of the coagulation tests

Notable Achievements

Siemens 2015

  • Achieved 78%  market share  in "Prince Sultan Military Medical City"
  • Achieved  65% of the Privet Sector .
  • Sanad Hospital Full Radiology Department in 2015 as turn key project.
  • Achieved 75% of the MOI segment.
  • Achieved total of 83% Won/lost ratio above the average of 35%.
  • King Faisal Specialized Hospital Cathlab Project.
  • Khamis Mushait Military hospital Biplane Angio Project.

Siemens 2014

  • Prince Salman Royal Clinic Imaging department.
  • Prince Sultan Military Medical City 1.5T MRI.
  • Prince Sultan Military Medical City 11 Mobile X-Ray.
  • Security Forces 5 mobile X-ray Project.

Philips 2012

  • King Fahad Medical City Biplane Nuero Angio Project.
  • Security Forces two Angio systems.
  • King Khalid University Hospital Vascular Hybrid OR Project.
  • King Khalid University Hospital Flouro System Project.



Business Planning
Marketing Skills
Leadership Skills
Presentation Skills

Presenting information clearly and effectively is a key skill to get your message or opinion across and, today, presentation skills are required in almost every field.

Negotiation skills.

Negotiation is to try to reach agreements without causing future barriers to communications.


  • Arabic (Native).
  • English (Fluent in both writing and speaking).