Amber Lynn Vitale, CN, ACC

The mission of AmberLynnVitale is to disperse health and wellness optimization information widely in a matter that is easily approached and grasped, no matter the audience's educational background. Written word, public speaking, webinars, recorded video presentation, and social media are all platforms to spark understanding and illuminate truth and wisdom. https://www.youtube.com/c/AmberLynnVitale

Consumer education is the way to make all herbal and dietary supplement products more marketable and effective. We are coming into an era when manufacturers must differentiate their product from competitors in order for it to succeed.  Whether it is product purity, standardization, Certified Organic, non-GMO, sustainably harvested and manufactured, adhering to FDA standards, or even supportive of a cause, we must educate the consumer as to WHY one product is better than another.  The retailer and the customer must both understand what these differentiating factors mean for their own health and safety. This is what a Consumer Liaison does; consults on the consumer mindset and educates the consumer through written word, video education, and presentations.

Additionally, there is tremendous need to educate the entire USA, all developed countries, about their food and supplement sourcing. Agriculture needs a total revamp, and consumers have the right to know how their food is grown, what is on it and in it, and where raw materials for their supplements are sourced.  We have so much ground to cover enlightening the public to the fact that they must demand information and not assume that the companies they purchase from are delivering on transparency of supply chain.

So much incredible and exciting research is taking place all over the world. Much of it is proving the validity of ancient wisdoms of Ayurvedic, Unani, and Chinese medicine. A surprisingly small percentage of the population is aware of this research and the implications for their better health and self empowerment. The use of the cannabis plant, for all it's phytocannabinoid consituents, is one such area that is showing so many health benefits, yet there is a great need for valid education and advocacy. With so many cannabis products available, of varying purity and efficacy, Amber Lynn Vitale is a powerful resource for determining the right products and ingredients for each individual health need.