Amy Barker

Developed my Skills in Digital Marketing in an extremely entrepreneurial and forward thinking agency. Managing the Day to Day Social Media Growth and Paid Advertising Campaigns. 

• Managed Weekly Event Launches on Meta Ads For Divergent Events
• Managed Multiple Paid Advertising and Social Media Management Accounts for the Agency. Building Growth 
• Proven Track Record in Achieving High ROAS on Meta & Google Ads
• High Level Knowledge Working with GTM and Tracking Conversions and Key Events
• Highly Proficient at building high level reports for clients using GA4 and Other 3rd party Reporting Tools.
• Built Extremely High end Creatives and Assets for Ads Accounts that resulted in extremely high CTR and CR Results.

Day to Day

Campaign Planning & Strategy

• Brainstorming and planning social media and paid ad campaigns that align with client goals and KPIs.

• Setting up campaigns on Meta Ads, Google Ads, and other platforms, making sure targeting and creative strategy are spot-on.

Campaign Execution & Optimisation

• Running weekly event launches and promotions, keeping campaigns fresh and engaging.

• Monitoring ad performance daily and tweaking targeting, bids, or creatives to get the best results.

• Optimising for ROAS, CTR, and conversions across multiple accounts.

Analytics & Reporting

• Using Google Tag Manager to track conversions and key events.

• Creating client-friendly reports with GA4 and other tools, sharing insights in a clear, easy-to-understand way.

• Analysing performance and spotting opportunities to improve results.

Creative Development

• Designing eye-catching ads and assets in Canva or Adobe Creative Suite that really grab attention.

• Testing different versions of creatives to see what works best and drives engagement.

• Collaborating with designers and copywriters to make campaigns cohesive and on-brand.

Client & Team Collaboration

• Keeping in touch with clients to share updates, insights, and ideas for growth.

• Working closely with the team—designers, copywriters, and developers—to make sure campaigns run smoothly.

• Joining creative sessions to come up with fun, fresh ideas for campaigns and events.

Learning & Growth

• Staying on top of trends in social media, ads, and marketing tech.

• Experimenting with new ad formats, features, and strategies to keep improving performance.

• Sharing learnings and tips with the team to make future campaigns even stronger.

• Expanded picking and packing skills across the company while taking on additional responsibilities, including managing deliveries and scanning in new stock.

• Consistently met and exceeded targets, demonstrating reliability, efficiency, and a strong work ethic.

• Learned the process of taping, sleeving, and packing paints for dispatch to various Amazon warehouses, ensuring accuracy and compliance with shipping standards.

• Progressed to administrative responsibilities, managing shipment orders and preparing pallets for loading, streamlining warehouse operations and supporting timely deliveries.

• Assisted with wadding, end-of-line packing, sewing pillows, packing duvets, and repacks, ensuring products were completed accurately, efficiently, and to a high standard.

• Gained hands-on experience across multiple stages of the production and packing process, developing a strong understanding of workflow and quality control.

• Took initiative and stepped into a supervisory role when opportunities arose, coordinating team tasks, supporting colleagues, and ensuring smooth daily operations.

• Demonstrated attention to detail, reliability, and teamwork, contributing to the overall productivity and success of the department.

• Helped train new staff on standard procedures and best practices, fostering a collaborative and efficient work environment.

• Responsible for locating and picking items accurately from the warehouse, ensuring correct products were selected for each order.

• Packed items using the appropriate materials and boxes, taking care to protect products during transit and maintain presentation standards.

• Printed shipping labels and coordinated logistics for both next-day delivery orders and international shipments, ensuring timely and accurate dispatch.

• Managed and organised stock efficiently, keeping the warehouse tidy and optimising workflow for faster order processing.

• Demonstrated attention to detail, organisational skills, and reliability, reducing errors and contributing to smooth operations.

• Collaborated with team members and courier services to resolve shipping issues and maintain high customer satisfaction.

Performed picking and packing of cards, printed shipping labels, and prepared pallets for dispatch, ensuring accuracy, efficiency, and timely delivery.

• Provided excellent customer service, including greeting and assisting customers, taking orders, and managing bar and food service.

• Handled book sales, maintained cleanliness, and ensured a welcoming environment for all visitors.

• Assisted with unloading and organising new stock into the correct departments, ensuring accurate placement and inventory management.

• Provided customer service, including greeting customers, operating the till, and managing end-of-day lock-ups.

• Health and Social Care (A Level) B–C

• Mathematics (A Level) B–C

• Mathematics (GCSE) B–C

• English (GCSE) B–C

• Science (A Level) B–C

• Resistant Material (GCSE) B–C

• Health and Social Care (GCSE) B–C

• Science (GCSE) B–C

• Spen Valley B–C