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WORK EXPERIENCE

Nov 2023Present

International Business Manager - AMEA

Domino's
  • Managing Domino’s markets across the Baltics, Belarus, Ukraine, MENA and led the brand launch in Uzbekistan with the first stores opened in Tashkent in May 2024.

  • Supporting master franchisees with store growth, improving sales, operations, pricing strategy, and digital performance.

  • Coordinating with global teams across marketing, supply chain, and tech to ensure smooth rollout of key initiatives.

  • Regularly reviewing market performance and helping align local teams with Domino’s global standards.

Mar 2023Nov 2023

Regional Vendor Performance Manager

Talabat

Driving restaurant operations excellence across markets

    • Develop and implement comprehensive vendor management strategies, aiming to enhance operational efficiency and optimize overall performance.

    • Set OKR targets to drive restaurant performance and improve operational processes

    • Manage key stakeholder relationships - served as the primary point of contact for all vendor-related queries and concerns, maintaining robust, productive relationships with Managing Directors and Heads of Logistics across multiple markets.

    • Collaborate effectively with the Central Product Team to streamline processes, integrate new tools, and address technical issues for improved service delivery.

    • Monitor product/feature performance, proactively identifying, reporting, and troubleshooting performance-related issues or bugs to ensure seamless user experience.

    • Play a key role in new feature rollouts, serving as the main point of contact to facilitate communication between local markets and the central team, supporting implementation, and troubleshooting potential issues

Dec 2020Mar 2023

Senior Regional Specialist

Talabat

Project and Performance management of restaurant operations across MENA

  • Developed an automated tool that helps to identify poor and best performing vendors to penalize and incentivize accordingly based on the performance KPIs.
    • Improved visibility for better performing vendors measured by increase in customer conversion rate, number of sessions, and number of weekly orders
    • Improved restaurant operations for poor performing vendors measured by key performance metrics like delivery time, overall restaurant delay and customer expectation
  • Created SOP for all markets - in order to drive performance from logistics point of view, created centralized SOP to optimize preparation times for restaurants to drive number of orders, on time deliveries and reduction of rider waste times
  • Improved and customized bi-weekly reports for top management covering top level performance information like WoW performance, key initiatives, next steps for further performance improvement
July, 2019Dec, 2020

Senior Business Operations Strategy analyst

Deliveroo
  • Project and Stakeholders Management
  • Data analysis and reporting: data analysis, research deep-dives and regular reporting to drive operations and commercial teams' performance
  • Process efficiency: supporting the roll-out of new processes and tools (as well as optimizing existing ones) to improve internal efficiency
  • Strategy: supporting the heads of each function to define, develop and iterate on the UAE Operations Efficiency and Sales strategy (e.g. zone prioritization, resource allocation, lead prioritization, commission structure, etc.)
  • Special projects: supporting on the strategy, execution, and reporting of special projects - Most recent projects include Customer Churn Analysis, Worst Customer Experience Analysis and Action Plan
  • Support the Commercial team (sales and account management) through routine & ad-hoc reporting, and strategic planning.
Dec 2018July, 2019

Operations Development Analyst

Deliveroo
  • Design and moderate training on internal tools and frameworks (Docusign, Looker, Excel Macro etc).
  • Lead the rollout of new global frameworks and initiatives; identify stakeholders and communicate appropriately.
  • Support Department Heads on respective team KPIs, forecasting, and efficiency planning.

- Lead an ongoing project intended to reduce the bottom 5% of worst customer experience orders by working with Heads of all functions, presenting with bi-weekly analysis, action points and results. Reduced from average weekly 7% to 5%.
- Support the Marketing team on post-campaign analysis and campaign forecasting.

July, 2017Dec, 2018

Performance and Planning Lead

Deliveroo

Lead the Operations Performance and Planning function for Middle East Europe's fastest growing firm (raised over $1.5b), aiming to become the definitive food company

Planning Analytics

  • Process Automation and Prediction Models - Constantly working on different projects that help to asses the data, create a prediction model based on the results and automate repetitive processes and reports. I was able to save time spent on certain daily work from 6-8 hours down to 1-2 hours.  
  • Analyzing and calculating the most optimal fleet placement to cover all zones at any point of time by meeting all criteria and restrictions at the same time
      • Need to take into account skill level of riders in placing the fleet - length of service (experience), RET, TP, most common zone. 
  • Quarterly Team Performance Assessment/Planning - periodically revise each members' progress and performance to make sure that they have all tools available to meet quarterly Key Performance Metrics.

Nov, 2016July, 2017

Riders Operations Associate

Deliveroo
  • Scheduling and managing fleet of over 300 drivers in Dubai and Abu Dhabi by placing right amount of drivers at the right time. Analyzing Operations KPI's like max number of orders during lunch/dinner peak and Off Peak across all Dubai and Abu Dhabi while providing best customer experience and customer satisfaction
  • Driver and Restaurant Ops Performance Analysis - weekly reports analysis to highlight trends, poor performers, top performers, key metrics like Driver Throughput, Restaurant Prep Times, and Rider Experience Time

Jul, 2013Feb, 2016

Business/Sales Data Analyst

National Oilwell Varco

Hired to produce business reports, analyze data and provide business input utilizing Excel Pivot skills and covering 5 regions Middle East, Africa, Russia/CIS, Europe and Asia for Product Line Director. Developed and maintained standard and tailored reports for analytical scrutiny on a daily, weekly, monthly, quarterly basis.

1. Analytical duties:

  • Analyzed data, identified trends, conducted research, and prepared regular and special reports. Reports like Root Cause Analysis, Trend Analysis, Rental vs Sales Analysis, Repair and Cost Analysis.
  • Prepared monthly Scorecards for the Product Line Director and 5 Regions including Middle East, Africa, Europe, Russia/CIS, and Far East
  • Performed financial analysis for the product line like actuals vs planned, variance analysis, COGS and cost reduction analysis

2. Sales and Database Mgmt duties:

  • As an Inside Sales Rep dealt with clients from Russia/CIS to discuss Sales Quotation/Pricing/Discount
  • Created and generated monthly sales reports for Account Management team charged with producing annual revenues of $30M.
  • Created and generated Monthly Open Sales Orders Reports for $10M
  • Managed and updated JDE, Data Warehouse customer database of top 4 (Baker Hughes, Halliburton, Schlumberger and Weatherford) and over 10,000 current and prospective clients.

SUMMARY

I am a seasoned professional with seven years of experience in the food tech industry, currently based in Dubai. I excel in data analysis and process automation, with expertise in Excel, Google Sheets, and intermediate-level SQL. In my current role as a Regional Vendor Performance Manager at Talabat, I drive operational excellence, manage key stakeholder relationships, and facilitate communication between local markets and the central team for new feature rollouts and issue resolution

EDUCATION

20092013

Bachelor's in Business Administration

American University in Dubai

Statistics/Business Management  GPA 3.2./4.0