Vice President, Student Engagement
American Sentinel University, Aurora, CO (acquired by Post University in March of 2021)
- Led and managed a team of 16 nursing advisors, achieving outstanding registration, course completion, retention, and graduation rates.
- Utilized data-driven decision-making to improve start rates for new students, as well as persistence and graduation rates. This included implementing process changes, adopting new technology, revising Orientation programs, adding resources, hosting webinars, and more.
- Built, trained, and maintained a service-focused department that consistently achieved exemplary student satisfaction scores.
- Designed a comprehensive communication plan tailored to multiple student populations and groups, anticipating their needs and keeping them on track to graduate.
- Collaborated frequently with marketing, admissions, academics and finance leaders to identify and develop the necessary resources, processes, and services to meet the needs of the students. Collaborated and executed on referral programs, drip campaigns, alumni newsletters, and more.
- Managed a creative team that developed engaging content strategy to meet organic lead goals of 4,800 leads/year.
- Oversaw the communications team to help create a lead nurturing program that met organic conversation rate goal of 20% to achieve 962 organic enrollment goal during the pandemic in 2020.
- Assigned as a standard leader for the university's Re-accreditation Committee, actively contributing to the preparation of self-study documentation for the 2024 site visit.
- Collaborated with academic leadership as a member of the University Executive Council to assess annual goals and implement strategic initiatives, contributing to the growth and success of the university.
- Presented internally and externally on conflict resolution, customer service, student support, virtual resources, and team collaboration
- Organized and executed the annual commencement ceremony and open house festivities for hundreds of graduates and their families, ensuring a memorable and celebratory experience.
- Played a key role in the hiring process, conducting interviews and assisting in salary negotiations, resulting in the recruitment of highly qualified and motivated team members.
- Conducted annual performance reviews of advisors, establishing routes for professional growth and setting benchmarks to achieve individual and departmental goals.
- Prepared and managed the annual department budget, including salaries, team trainings/development, supplies, travel, vendor contracts, and miscellaneous expenses.
- Collaborated with the Office of the President to implement policies, best practices, and resolve student grievances/complaints, ensuring a positive and supportive learning environment.
- Presented quarterly to the Board of Trustees, providing updates on progress, growth, the state of the university, and new initiatives.
- Assisted in the gathering of data, drafting of documentation, and meeting with accrediting bodies, including initial HLC, CCNE, and ACEN accreditation.
- Actively participated in various university committees, including Academic Policy, Scholarship & Awards, Strategic Planning, Digital University Transformation, and Commencement.
- Fostered partnerships with third-party academic resource vendors, facilitating the availability of innovative resources for online students.