Provides strategic leadership and oversight for marriage and parenting event programming within the Family Ministries Department. Responsible for the full lifecycle of event initiatives—from ideation and strategic planning to execution and post-event evaluation. Manages all aspects of event production, implementation, and departmental coordination, ensuring timely delivery and alignment with ministry goals. Holds authority over project timelines, resource allocation, and cross-functional collaboration to deliver impactful experiences that support family growth and engagement.

Brand Management - Oversight of all phases for new church event brand builds: creative system, digital & physical promotional content, attendee event workbooks, church promotional video invites and speaker introductions, post event journey emails, presentation slide decks, and interdepartmental/collaborative partnership assets.

Digital database and reporting infrastructure architecture. Includes real-time data to current weekly, monthly, quarterly, and FY results.

Direct & hands on promotion and implementation of team building and positive departmental work culture.

Physical/digital signage, graphics, publications, promotions, and advertisements. Technical/promotional writing and custom PPT presentations. Mobile apps architecture, process improvement management, metrics & database reporting architecture, and digital infrastructure.

As an extension of the church Executive/Chief of Staff, facilitate & administrate interdepartmental communication, business processes and standards, human resources, operations strategy, and brand standards while building out and managing infrastructure, multiple digital platforms, and all data metrics.

• Creative Team - Coordinate, communicate, & disseminate weekly agendas, initiatives, tasks, events, and team accountability.
• Mobile App Architect & Manager
• Internal & external coordination & design of weekly/monthly promo initiatives
• Administrator / account owner of numerous digital platforms & dashboards
• Architect, manager, and analyst of all metrics data processing
• Marketing & Promotions: Design, print, cut, disperse physical & digital content
• Xerox Versant 180 (full color, booklet) & Duplo DC-616 slitter/cutter/creaser
• ALPHA Ministry administrator and weekly table leader

Document communications best practices/processes, educate new onboarded talent, and reframe the church’s metrics workbook for the foreseeable future.

Lead, coordinate, plan, design, and manage all promotional projects consisting of both physical and digital advertisement and communication content with a primary focus on web, mobile, and TV platforms. Weekly metrics data, event marketing & planning, and branding for 35+ internal & external outreach ministries facilitating over 1,000 weekly members/guests and 1,300 student evangelical school. Position reports directly to Senior & Executive management.

• Communications department leader
• Build, coordinate, and manage multiple digital platforms & dashboards
• Internal & external coordination of all promotional initiatives
• Advertisement & design of physical & digital content
• Architect and manager of all metrics data processing
• Publication supplies oversight. 

• Coordinate employment opportunities between MBA students and companies
• Assist students in career fairs and resumé workshops
• Management and promotion of MBA recruiting events
• MBA Career Services rebrand: logo, blog, advertisements, enhanced PPT presentations, and event guide templates 

From Intern to Sales Manager in 2008 to managing all Fan Group activities in 2009

• 7,000 seat Hank Aaron Stadium
• 70 yearly home games w/ 220,000+ yearly attendance

Financial Manager:

• Collection and summation of in-game revenue
• Production of corporate revenue & sales reports
• Worked directly with the GM of Finance
  

Corporate Sales:

• Management & coordination of all game day groups
  
• Marketing & advertisement packages: season tickets, suites, picnics, banquets, facilities, events, caterings, 501c3 Baybears Charities, etc.
• Growth post Director promotion:
  • Sales revenue +155%
  • Sales accounts +351% 

Diplomat - City of Mobile, Alabama Chamber of Commerce:

• Official company representative for 2010 & 2011
• Twice awarded Diplomat of the Month (1x/yr max)

Event Organizer & Coordinator - 501c3 Non-Profit Groups:

• Weekly events. Several examples include:
  • Every Step Walk (Hunter's Hope Foundation, 350 attendees)
  • The Buddy Walk (National Down Syndrome Society, 600 attendees)
  • Merry Christmas Gulf Coast (BayCommunity Church, 5000+ attendees)

Coordinator - 501c3 Hank Aaron Childhood Home & Museum:
Museum transplanted from the city of Mobile to the stadium grounds

• Managed events, designed programs, and guided tours  
  • Example - Tours for 1,300 underprivileged students from the Mobile County Public School System celebrating Black History month
    

More:

• Confidential reports for the company President
• National Anthem performer & Ceremonial First Pitch scheduling
• Box Office Sales, Promotions, Media, and Press box Assistant

During my undergrad at U of M • internship to Manager leading all evening and weekend operations at the University Campus Dining Hall.

• 12 person rotating staff: ages 16-60yrs, diverse cultures and ethnicity
• 9 operating stations, catered university events, and summer programs

The Doctor of Strategic Leadership program (DSL) examines how to direct organizational change and develop servant leadership, as well as master executive leadership and management theory. This 51 credit online program will further develop the candidates strategies on how to integrate the Christian worldview into business practices and positively affect the workforce and employees.

- Data analytics and decision making
- Leading and managing effective teams
- Leading organizational change

• Two-year Traditional Full-Time MBA Program • Marketing concentration
• MBA Career Services Graduate Assistant (2012-2013)
• Peer Class Awards:
  • Person You'd Like Most to Have On Your Team
  • Most Likely To Become CEO
• Corporate Consulting Projects
  • Heath Tecna - 6 months
    
    • Deliverable - Share Point integrated Shipping Functional Notebook utilizing lean six sigma techniques which streamlined commercial & industrial department operations increasing effectiveness, efficiency, and productivity 
  • North West Innovation Resource Center - 3 months
    • http://nwirc.com
    • Deliverable - Completed a seven phase strategic business plan for a local entrepreneur and her new to market product
      

• Deans/President's List, Delta Mu Delta National Business Honor Society
• The Business Strategy Game - Worldwide competition - EPS, Stock Price, ROE.
  • 4 month long online simulation | 3rd Place Overall World Finish 
    
  • 3,247 teams competed from 226 colleges & universities worldwide
    • Outranked all Harvard, Yale, and Stanford teams
    • Featured: Mobile Press Register Cover Story (Business Section)