- Led strategic partnerships and business initiatives from inception to completion, collaborating with digital services, entertainment labels, and Ecommerce platforms.
- Oversaw partners onboarding, identified collaboration areas, planned and executed projects, coordinated resources, and managed project budgets and costs.
- Drove regional projects and product campaigns across multiple countries, ensuring successful implementation, execution, and performance monitoring.
- Collaborated with cross-functional teams, including legal, marketing, product development, and corporate communications, to ensure the effective execution of partnership agreements and program implementation.
- Day-To-Day management from communication to reporting on project progress. Developed performance metrics to track and evaluate project performance aligned with partnership objectives. Host regular project review sessions with management and partners, develop action plans for continuous improvement.
- Identified opportunities and projects supporting subsidiaries' business strategy. Successfully secured group-wide partnership deals through effective negotiation, resulting in increased revenue and market share. Facilitated multi-party discussions to guide subsidiaries and partners in project execution.
- Provided continuous support and guidance to subsidiaries' top management on special projects aimed at driving innovation and growth to achieve business goals.
- Collaborated closely with management to develop and implement strategies for operational efficiency and operational excellence.
Highlights
- Co-organized 4 regional eSports tournaments across 5 countries byway of successfully securing several strategic partners, drawn in a total of 700k participants over 4 consecutive years
- Launched 4 successful HTC campaigns across 3 territories at $0 charges, generating 400M views, 30k video submissions (media assets worth USD180k)
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Pioneered the Group's first NFT campaign in 4 countries, capitalizing on the popularity of the regional eSports tournament