Halima Flynt

• Ideated, created, scheduled, and posted all social media content, including graphics, photos, videos, copy, and creative images
• Established and managed content calendar for three distinct Instagram accounts and three Facebook accounts via Meta Business Suite
• Differentiated the two Glass Jug location's branding by adding the specific location to logos and by using different brand colors and content aesthetics for each location
• Captured photo and video content of events, products, and general happenings at both taproom locations promptly to use on social media and add to content library for future use
• Conceptualized and produced promotional advertising graphics for events at both locations
• Coordinated with managers and team members daily to create content for event and product promotion in an efficient manner in order to reach deadlines and deliver results
• Achieved a monthly increase in Instagram engagement by 25-35% across all accounts

Previous Position: Studio Assistant

• Expanded average total program enrollment per session by 71% and student retention by 24%
• Created and maintained content calendar and developed visual and written content for integrated marketing campaigns across all marketing channels and social media platforms
• Developed and implemented brand guidelines
• Managed distribution of content across all social media channels, website, email campaigns, and in-print advertising and was able to foster a strong in-person and digital community by engaging with customers, students, contributors, and other businesses in the industry
• Organized and advertised special events including sales, open houses, auctions, artist talks, comedy shows, etc.
• Handled all lead generation, communication, and correspondence with customers on social media platforms, via website, and email
• Completed competitor analysis, customer research, developed marketing strategy, tracked KPIs, and performed results analysis, to reach quarterly goals and objectives
• Launched and managed GoFundMe campaign and raised over $27k during Covid shutdown to save the studio from permanent closure
• Interviewed, hired, trained, and mentored over 25 new staff members
• Planned and led instructor meetings prior to start of seasonal class sessions and all-staff meetings following each session
• Increased website traffic and streamlined systems of tracking enrollment by switching from use of Wix and Eventbrite to Squarespace and Sawyer
• Improved accounting systems in Quickbooks by utilizing Squarespace reports and managed the overall business budget and financial data
• Identified overall areas for improvement within the business and operating procedures, developed and established best practices and new SOPs
• Increased total revenue by $175k in one year
• Instructed classes and workshops for students of all ages and skill ranges
• Helped organize and instruct Veterans programs, classes for adults with disabilities, and workshops for recovery groups
• Started Equity Fund and raised over $3k in 5 months for student scholarships

• Provided quality photography services to a broad range of clientele
• Photographed weddings, family portraits, events, music and dance performances, etc.
• Ceramics photography published in Amazing Glaze book, 2018
• Photography published in the Asheville Laurel and Plough to Pantry, 2018

• Photographed over 800 high school student portraits in a session, several marching bands, and senior portrait sessions
• Shot, edited, and restored hundreds of film negatives
• Met with clients to set initial goals and deliver the final product

Previous Position: Production Intern

• Managed incoming client requests, collaborated and coordinated on projects with design, printing, and finishing departments, reviewed deliverables, and presented customers with final results within set timelines
• Scanned or photographed negatives and/or prints, color-corrected, and restored images for customers and businesses

Previous Position: Photography Intern

• Photographed events for both A&E and News departments, including concerts and performances, city council meetings, art openings, special events, restaurants, local businesses, yearly Best Of Asheville awards, etc.
• Met with editors and writers from both departments to ideate and collaborate on visual content for weekly printed issues
• Posted visual and written content on the Mountain Xpress blog, Facebook page, and Twitter
• Photographed and created editorial content on a weekly basis for the in-print and blog post Street Style feature

Official Affiliate of the International OCD Foundation

Creating visual materials to be used on social media, WordPress website, and for email campaigns

18-week (180 hour) Digital Marketing Program, Final Grade: 100.36%

Online and Self-Paced

Online and Self-Paced