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Work experience

Sep 2001Present

Principal Retail & Revenue Strategist

JM Project Management Ltd.

Provide full-service retail and marketing management to a number of high-profile retail operations including start-ups, brand extensions and special merchandise projects.

Clients include:

  • Justice Institute of BC: developed and manage institution's retail store, merchandise and private-label programs.
  • Parks Canada (Banff Location), Museum of Vancouver, Anvil Centre (City of New Westminster): retail management, merchandise consulting, ┬ástore planning, store design
  • Squamish Adventure Centre: directed initial set-up and design of retail and merchandise programs.
  • BC Experience: $10 million interactive, multi-sensory geographical attraction in Victoria's historic Crystal Garden.
  • BC Tourism Information Centres, BC Rail & Canadian Geographic: developed merchandise programs.
  • Van Dop Gallery: an innovative in-home art gallery marketing local artisans through virtual living.
  • The Arts & Cultural Guide to BC: a promotional tool for BC's arts & cultural community.
  • Cassiar Mountain Jade: retail shop specializing in BC jade.
  • Cambridge & Co: private school uniforms.
  • Thomas FX: special effects supplier to the film industry.
  • Uniquely Canada Gift Shows: Responsible for the design, development and delivery of adjudication services for the Gift Show series across Canada, leading seven juries per year.
  • Uniquely Canada Retail: co-owned and operated retail and online stores in Sun Peaks (Kamloops), BC.


  • 35 years management experience in retail, marketing and direct mail/mail order
  • Entrepreneur with superior business skills--from concept to final execution
  • Exceptional buying and negotiating skills
  • Experienced in tourist, gift, apparel, skiing and outdoor markets
  • 12 years experience as a judge for gift shows across Canada and throughout world
  • Excellent communication, interpersonal and time management skills
  • High-energy team player, with proven ability to lead both internal and external resources

Merchandise Specialist

United Nations Development Fund for Women

Travelled to Kabul, Afghanistan to work as a merchandise specialist for the United Nations Development Fund for Women and to help launch and Economic Empowerment Program as part of the first Afghanistan women's conference in 25 years. I served as one of four North American judges hired to enable the women of Afghanistan increase their products' marketability to both local and international markets.


Director, Retail

Beautiful British Columbia Magazine
  • Developed concept for, and opened outdoor-oriented retail store for Grouse Mountain
  • Developed concept for, and opened seven Beautiful British Columbia Gift Shops--including Whistler, Vancouver International Airport, BC Ferry Corporation, Overwaitea Food Group and Grouse Mountain
  • Provided consulting services to Ripley's Aquarium Retail (division of The Jim Pattison Group) in Myrtle Beach, South Carolina
  • Developed private-label program for Beautiful BC, Grouse Mountain and Ripley's Aquarium
  • Launched e-commerce website
  • Created Corporate Gift Baskets for Jim Pattison for 10 years
  • Increased revenues from $200K to over $3.5 million and decreased cost-of-goods by 10%
  • Managed a purchasing budget of $1.5 million
  • Managed up to 45 employees
Sep 1974Nov 1988

Direct Marketing Manager

Canadian Living Magazine

Developed and managed mail order division for magazine and successfully launched the Canadian Living cookbook series. Grew revenues from $0 to over $1 million annually.



Fashion Merchandising Diploma (3 year program)

Ryerson Polytechnical Institute


JM Project Management takes retail revenues to new heights for:

  • New start-ups
  • Companies looking to extend their brand and expand revenues via online and brick & mortar retail
  • Custom merchandise programs
  • Existing retailers who require a professional evaluation and a positive revenue injection

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