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Introduction

Nathan is a confident and results-oriented Senior Account Manager with over 10 years of experience in B2B relationship management and account strategy. He has successfully overseen portfolios for leading international brands, including the Shell International Energy Group, demonstrating a proven ability to develop and execute transformative strategies that drive client satisfaction, revenue growth, and long-term partnerships.

Present Work

August 2021Present

Senior Account Manager

Zircom Ltd

Zircom is an employee-owned global B2B marketing agency with Shell as its primary client. Nathan collaborates with key divisions to develop sub-brands, products, eLearning programs, communications, campaigns, incentive programs, and events, both in-person and online, while driving growth strategies.

Responsibilities

  • Manage £650K in client revenue, contributing to a £1.8M business revenue target for 2024.
  • Strategic client consultation, needs assessment, and market research.
  • Proposal development, budget forecasting, and campaign implementation.
  • Performance optimisation, analytics reporting, and data-driven ROI analysis.
  • New business development strategies.

Achievements

  • Led a global sales incentive trip for Volvo Truck dealers in Gothenburg, Sweden, resulting in a 20% sales increase.
  • Award-winning lead generation event (Neptunes 2023).
  • Developed a Shell product CVP securing a retail contract for 398 Halfords stores in the UK, driving 3 million litres of product sales.

Work History

March 2020August 2021

Key Account Manager

Reach PLC

Reach plc, the UK’s largest news publisher, manages over 60 regional titles, including Manchester Evening News, Liverpool Echo, and Birmingham Mail.

Nathan’s role focused on diagnosing marketing needs, proposing strategies, and overseeing campaign setup, optimisation, and performance tracking using Google Analytics. Key accounts included Liverpool Football Club, Liverpool John Lennon Airport, and The Jockey Club. He also developed long-term marketing plans to secure future business.

Responsibilities

  • Client consultation and strategy development.
  • Market research, proposals, and budgeting.
  • Campaign setup, optimisation, and performance monitoring.
  • ROI reporting and new business acquisition.
April 2019March 2020

Marketing & Sales Director

Red Creative Solutions

Red Creative is a Liverpool-based video production startup co-founded by Nathan, specialising in training videos for the MedTech industry to support NHS end-users. Key clients like Haemonetics and Bio-Rad accounted for 80% of revenue.

Nathan’s role was to establish and build the marketing department, focusing on lead generation and client inquiries for multimedia services.

Responsibilities

  • Developing and executing marketing campaigns.
  • Lead generation and prospecting.
  • Client relationship management.
  • Organising and coordinating projects.
  • Team leadership and management.
  • Third-party partner collaboration.
July 2017April 2019

B2B Account Manager

Milexa

Milexa Group is a UK-based surface design company. They design and manufacture innovative wallpaper and flooring products for homes and businesses.

Nathan worked with Google, Uber, Microsoft and many other established brands that wanted to use vinyl flooring or wallpaper to enhance their environments.

Responsibilities

    • B2B Sales Account Manager - Turning Over 300k per month.
    • Commercial project leader - Ensuring production and installation timelines are met.
    • Marketing and Data Analysis.
    • Production team management to ensure quality standards.
    • Designed flooring and wall patterns using Photoshop.
Sep 2016Jul 2017

Program Leader - Sales & Marketing

Smaller Earth

Smaller Earth is a gap year and cultural exchange program provider. Nathan's role was to develop a new department for a new ski program in New Zealand. Nathan recruited a team and strategically developed the program, delivering impressive results. 

Responsibilities

    • Sales, marketing and retention strategies.
    • Customer service.
    • Job placement and employer relations. 
    • Website content and social media coordinator. 
    • 3rd party and email campaigns. 
    • Performance analysis reports.
    • Insurance and flights.

Nathan grew the department by 169% and was then awarded staff member of the year in 2016.

Oct 2013Aug 2016

Advisor & Team Captain

Camp Leaders

In this role, Nathan primarily focused on customer service and sales development, while also enhancing his marketing skills through various campaigns and events. During the summer, he played a key role in developing a new sales and marketing strategy, along with training and managing a team that laid the foundation for success in the upcoming season.

Responsibilities:

  • Customer service management.
  • Sales development and strategy.
  • Marketing campaign execution.
  • Event publicity and promotion.
  • Retention strategy implementation.
  • Insurance services management.