Roy Parado

• Cultivated and maintained strong relationships with partners across local (e.g., Bi-Rite Market, Gus’s Community Market) and national accounts (e.g., Whole Foods Market, Driscoll’s and Walmart), ensuring high levels of satisfaction and loyalty.
• Addressed and resolved partner challenges, such as reducing shrinkage and optimizing order sizes, leading to improved operational efficiency.
• Conducted comprehensive training sessions on our products, effectively communicating our brand story and addressing frequently asked questions to enhance partner knowledge.
• Ensured all marketing assets were up-to-date and aligned with partner marketing policies, contributing to consistent brand representation.
• Developed innovative strategies to promote our brand within partner marketing frameworks, resulting in increased brand visibility and recognition.
• Lead teams through brand activations and demonstrations, from inception to execution. Events such as: SF’s Outsidelands Music Festival, Whole Foods Market’s Community Events, Walmart’s Yearly Kickoff Celebration, IFPA’s Global Produce & Floral Show…to name a few. 
• Utilized clear and concise communication to facilitate understanding and collaboration with partners.
• Maintained consistency in documentation and reporting, ensuring professional and error-free presentation of all materials.
• Proactively sought feedback and implemented improvements, demonstrating a commitment to continuous enhancement of partner relationships and marketing efforts.

• Managed inventory and oversaw daily operations within the South San Francisco warehouse, ensuring efficient and accurate stock management.
• Spearheaded the delivery process to customers and chef partners, enhancing delivery efficiency and customer satisfaction.
• Coordinated with contractors for farm and facility build-outs, ensuring projects were completed on time and within budget.
• Acted as a sensory member responsible for sampling produce, ensuring quality and readiness for market release.
• Implemented process improvements that increased operational efficiency, reducing delivery times and enhancing service quality.
• Led a team of warehouse staff, fostering a collaborative environment and ensuring adherence to safety and operational standards.
• Maintained consistent and clear communication with stakeholders.
• Diligently proofread all inventory and operational reports, ensuring accuracy and error-free documentation.

• Assembled and installed office furniture and A/V components, ensuring efficient setup and functionality for optimal workplace operations.
• Trained team members in vertical farming procedures, enhancing their skills and knowledge to improve productivity and operational efficiency.
• Assembled vertical farming equipment, contributing to the seamless integration and functionality of farming systems.
• Performed various related duties, demonstrating versatility and adaptability in handling diverse tasks within the facilities department.
• Maintained consistency in task execution, ensuring a professional and organized approach to all responsibilities.
• Ensured all tasks were completed error-free, maintaining high standards of quality and reliability in all work performed.

• Spearheaded consumer education initiatives in finance, focusing on savings, investing, life protection, and retirement planning, significantly enhancing client financial literacy.
• Specialized in providing tailored financial solutions to individuals and small businesses.
• Developed and executed strategic marketing campaigns that effectively communicated complex financial concepts.
• Collaborated with cross-functional teams to design and deliver workshops and seminars, empowering clients with actionable financial knowledge.
• Implemented data-driven marketing strategies.
• Maintained consistency in messaging and branding across all marketing materials, ensuring clarity and professionalism.

• Expertly diagnosed and repaired Subaru brand vehicles, ensuring optimal performance and customer satisfaction.
• Educated consumers on various vehicle features and maintenance, enhancing their understanding and prolonging vehicle lifespan.
• Utilized advanced diagnostic tools and techniques to accurately identify and resolve mechanical issues.
• Provided exceptional customer service, building trust and long-term relationships with clients.
• Implemented preventive maintenance strategies, reducing the likelihood of future vehicle issues.
• Collaborated with team members to streamline repair processes and improve service efficiency.
• Maintained a comprehensive knowledge of Subaru vehicle systems and updates, staying current with industry advancements.
• Ensured all repairs and services were completed to the highest standards, contributing to the dealership's reputation for quality.

• Diagnosed and repaired complex issues in VW and Audi vehicles, ensuring high-quality service and customer satisfaction.
• Educated consumers on vehicle features and maintenance, enhancing their understanding and prolonging vehicle lifespan.
• Trained and mentored new technicians, integrating them into the dealership culture and preparing them for industry certification.
• Developed and implemented training programs on processes and procedures, improving team efficiency and technical proficiency.
• Acted as a key resource and communicator between consumers and technicians, facilitating clear and effective communication.

Annual professional certification of VW and Audi Brands. Continued education of yearly updated processes and vehicle systems.