Brand Strategy and Social Media Consultant and Social Media Manager
Catch Social
- Brand Strategy- A detailed brand guide that includes competitor analysis, suggested visuals for website and social media, marketing strategies, influencer budgeting, packaging recommendations, website copy recommendations, blog ideas, etc.
- Social Media Strategy- A detailed guide with competitor research, copy ideas, visual ideas, how to put a monthly content calendar together, influencer marketing, etc.
- Setting up all social media accounts- including copy.
- Photography- product shots and lifestyle images to be used on website, social media, and marketing materials
- Curate images- find open-source images as well as stock images to be used for website, social media, and marketing materials.
- Videography- shooting videos for website and social media
- Casting talent for photo or video shoots
- Location scouting
- Copywriting- website, social media, newsletters and blogs.
- Websites- create websites from scratch in Shopify, Squarespace, and WordPress with images, copy, product descriptions, etc. Or website refresh from an existing website.
- I have worked with product and service-based industries, including fashion, beauty, health/ wellness, CPG, dentists, CBD, apps, lawyers, coaches, and doctors, etc.
- I've written over 100 beauty product descriptions and over 75 fashion product descriptions.
- 4- week in advance social media content calendar for brand approval with image, copy, and hashtags.
- Community management- answering and responding to all comments or questions.
- Community engagement- genuinely liking and commenting on accounts of potential consumers through a very strategic way of utilizing hashtags.
- Blogs
- Newsletters
- Instagram, Facebook, Twitter, LinkedIn, Pinterest, YouTube, TikTok
- Influencer marketing- this includes all correspondence, contracts, payments, etc.
- Social media analytics reports
- Google Drive
- Google Analytics
- Adobe Suite- Photoshop, Illustrator, InDesign
- Hootsuite, LATER, Sprout Social
- Canva
- Photo and Video studio with lighting, backdrops, and sound recording equipment
- Proven track record of growing followers. Proven track record of increasing online sales. Proven track record of an app client's downloads.