Symone Anderson

Senior Project Manager and strategist directing multiple client programs. Building content strategies for clients, managing production process, and ensuring quality & scope control for all deliverables are top priorities.

• Lead client-facing communication, discovery, and updates from initiation to launch and completion. 
• Serve as the stakeholders’ liaison and ensure timely communications occur
• Produce project scopes, create project plans, SOW's,  schedules, resource allocation, and ensure on-time high-quality delivery

• Source and partner with external, vendors, freelancers, designers, editors, for specified program needs. 
• Direct internal workflow of projects, coordinating with design and production team on clarity of objectives
• Manage active Jira tickets, tracking launch dates, owners, and dependencies
• Create and coordinate working timelines for each project, ensuring designated time and communication channels. Schedule regular cross-functional team meetings as needed 
• Foster and improve skills of junior colleagues through mentorship program
• Streamline project documentation by condensing complex project details into clear, concise reference guides, improving team alignment and accessibility of key information

• Supervised client and internal service cloud inquiries within Salesforce
• Lead in creation and implementation of email marketing and CRM campaigns within Salesforce
• Track and manage project budgets, POs and invoices 
• Liaison between the business and technology groups to ensure business project needs are met
• Analyzed account performance metrics, identifying areas for improvement and implementing data-driven solutions
• Develop a clear understanding of client objectives, KPIs and targets and ensure our team is aligned as projects and campaigns are executed.
• Provided post-launch support, debugging, and feature updates based on user feedback
• Improved data integrity in Salesforce by analyzing reports, identifying discrepancies, and implementing data cleanup processes, ensuring accurate and reliable reporting for key stakeholders

• Provide weekly business updates, reports, sales materials and presentations 
• Facilitate communication and coordination with related teams, external vendors, and partners
• Lead for project research, assisted in project budgeting for various departments 
• Trained associates on business systems, creative practices and strategies according to guidelines in accordance with  brand image

• Oversee projects to insure the timely launch and coordination of campaigns with internal and external teams
• Identify, analyze, prioritize, communicate and mitigate project risks
• Define, implement and monitor quality standards on all project deliverables
• Identify and monitor KPIs to nurture growth
• Organize and release project details, track updates and milestones;  to ensure high-level development process for new campaign setups
• Acquire appropriate resources and materials for new store builds
• Assisted with expansion;  in-store developments/store openings

• Collaborate with Allocation planning and Buying teams to relate current performance to impact upcoming buys/purchases
• Prepared and led monthly forecast, strategy, buy meetings
• Identify opportunities and risks, recognize trends by product category and attribute at the individual store and store group level
• Utilized internal analytics to gather and track website metrics