Download PDF

Todd Weller, CFA

VP Corporate Development & Marketing

Summary

As an Executive Team Member at a cybersecurity technology company, I provide overall corporate strategy and development, marketing management, and lead analyst relations.  I joined the company as a start-up and provided broad-based operational and analytical roles.                                                                                                

  • Deep domain knowledge:  17 years as a Wall Street research analyst covering 60 companies across the cybersecurity, data center/cloud hosting, infrastructure software, and healthcare IT sectors.  Strong and unique capital markets and finance foundation.
  • Outbound corporate leadership:  Deep knowledge and experience with the technical analyst community, deliver corporate vision through multi-media, strategically positioning the company with an understanding of market trends, state of technology, and corporate partnerships.
  • Transformational leadership:  The experience and vision to identify obstacles and aggressively drive cross-company operational effectiveness in a collaborative and entrepreneurial organizational culture.

Work History

Apr 2014Present

VP Corporate Development & Marketing

Hexis Cyber Solutions, Inc.
  • Manage a highly productive four member marketing team that's responsible for a multi-million dollar marketing budget.
  • Collaborate with Marketing Director on the implementation of the strategic marketing plan including corporate, field, product, and partner marketing. Initiated successful messaging change that better aligned capabilities with the market while effectively communicating differentiation.
  • Spokesperson for corporate marketing programs including analyst/media briefings, webinars, and industry events.  Cyber Resilience presentation attended by 600+ people at Palo Alto Networks Ignite 2016 Conference.
  • Communicate/report to other executive team members on overall marketing results through sustained weekly updates and quarterly all-hands calls.
  • Lead strategic visibility and partnership efforts communicating with 30+ companies. Drove our technology partnership with Palo Alto Networks.
  • Lead analyst relations program maintaining relationships with 30+ analysts across multiple analyst firms.  Experiencing increasing y/y mentions in key analyst reports and secured Hexis as a Gartner Cool Vendor in 2015.
  • Collaborate with product management on product strategy, roadmap, competitive positioning, and technical alliances.  Collaborated on recent execution of OEM agreement with Lastline.
  • Support sales with prospect/customer/partner engagement and provide sales enablement including market, product, and competitive positioning.
  • Conduct continuous and event-driven industry and competitive intelligence and analysis that is used to drive corporate strategy.
  • Play a key role in capital markets-related activities.  Help formulate and communicate company positioning/pitch to multiple investor types.
  • Led formation of a cross-functional "alpha team" comprised of key second level managers with the goal of gaining greater visibility into organizational issues and remediation measures.
Dec 2005Feb 2014

Managing Director

Stifel Nicolaus (via acquisition of Legg Mason Capital Markets)
  • Responsible for covering companies in the security & data center/hosting sectors. Previous coverage included infrastructure software and healthcare IT. 
  • Provided industry, company, financial, and stock analysis primarily targeted towards institutional investors.
  • Role involved dissemination of views to internal sales force and investors in both oral and written form including daily research call, various interactions with investors, reports, and presentations.
  • Developed relationships and frequently communicated with public and private companies, other industry participants, and private market investors.
  • Winner of multiple awards including FT/Starmine awards for estimate accuracy and stock picking and WSJ award for stock picking.


Aug 1998Dec 2005

Principal

Legg Mason Capital Markets
  • Initially employed as associate analyst supporting senior analyst’s efforts to establish an Internet and e-commerce franchise.
  • Promoted to senior analyst within 12 months and assumed responsibility for franchise following departure of the senior analyst.
  • Post .the Internet bust repositioned the coverage to maintain relevancy. Shifted focus from Internet to security and infrastructure software.


Education

Sep 1994Jun 1996

M.B.A.

University of Maryland College Park
Sep 1990Jun 1994

B.A. Economics

University of Maryland Baltimore County