Wendy Ross-Atwood

Provides strategic direction and executive leadership for enterprise digital transformation initiatives to drive modernization, increase speed-to-value, and optimize cost structures.
Oversees multiple value streams and a $22M operational budget, ensuring effective portfolio execution across numerous agile teams delivering customer-focused product and compliance solutions.
Achieved $2M in annual cost savings through cloud modernization and process automation improvements.
Enhancing digital product delivery processes, accelerating delivery timelines by 15–20% to improve customer experience and market responsiveness.
Championing the adoption of agile methodologies to streamline workflows and foster cross-department collaboration for greater organizational efficiency.
Enabling alignment between enterprise objectives and digital transformation strategies, resulting in measurable business outcomes aligned with organizational goals.

Oversight of 31 business applications, 1,000+ databases, and 300+ data transmissions, ensuring seamless operation and integration across the enterprise.
Leadership of five agile teams delivering high-performance solutions aligned with organizational objectives.
Implementation of enterprise-wide modernization strategies for data exchange and reporting, enhancing analytics capabilities and accelerating data-driven decision-making.
Direction of a multi-year Salesforce implementation to improve omnichannel user experiences and streamline operational efficiency across departments.
Execution of IT rationalization and automation initiatives, driving a $1M annual reduction in operating costs.
Strategic management of enterprise data resources to support organizational goals and enable informed decision-making at all levels.

Led the Business Applications team, managing 31 enterprise applications and integrations supporting key operations.
Implemented Agile and DevOps, accelerating delivery and aligning application strategies with organizational goals.
Directed digital wellness roadmaps and managed multi-million-dollar budgets within affordability targets.
Improved vendor performance and enhanced team capabilities through contract management, upskilling, and cross-training.

Directed IT operations and software development teams, managing network engineering, security, vendor management, and infrastructure for a multi-billion-dollar e-commerce enterprise.
Led IT infrastructure migration during the Mi9 Retail acquisition with zero business disruption, strengthening stakeholder relationships.
Implemented Agile practices and best development standards, improving efficiency, product quality, and delivery speed.

Progression through roles from Project Manager to Senior Database Administrator Team Lead, contributing to technical expertise development and overseeing database administration policy and architecture design.
Leadership of teams and processes related to database administration, ensuring effective implementation of policies and management of system architecture.

Enterprise Technology & Transformation Executive